Magnify was growing and expanding their business offerings. They needed a website that better reflected their core values and expertise.
We created a website with strong brand idenity that showcased the extensive range of business development services offered by Magnify. As part of the business strategy the website was fully SEO optimised which and significantly increased their online presence and made a huge impact to the business through new cleints and business opportunities.
When I first started working with Iona, I was aware that my lack of website technical skills meant that I could potentially end up spending more than I needed to – as I may not fully understand exactly what was needed for my business. I found Iona to be honest, insightful and very strategic with her assessment of the work that was needed. She outlined options that would future-proof my website and meet my budget. Any recommendations that did not meet my budget, Iona helped me to prioritise when to work towards adding these into my website.
Our website shows customers the Magnify that we know our business to be. This confidence supports our own sales and marketing activities. Iona’s website is an important foundational building block to the business that Magnify is becoming. As Iona works on the WordPress platform, this means that we actually own the website and that many other applications can integrate – which also adds to the website’s capability and future-proofs us for decisions that we have not yet encountered.
Grow My Business does a lot of website updates for Magnify, but if we wanted to do them ourselves Iona is happy to share that knowledge with us. Iona and Grow My Business are the sort of supplier that we love to deal with – giving us freedom of our information and empowering us to make our own choices.It’s also been great to work with such a proactive supplier who sends me emails whenever she notices something else that could be helpful, and is happy to slot in additional work as required.
As Magnify develops, along with our changes for our customers and our industry, our business website will also need to grow and develop. I have now become comfortable with this, and trust Iona’s recommendations as we discuss how the website supports our business growth now and in the future. I would recommend Iona to businesses and organisations that want to work with an honest supplier who will partner with you to deliver excellent websites.
Mary Crampton, Magnify Consulting
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