Search Engine Optimisation
Get found online
So you have an awesome new website – but can anyone find it? Launching a new website is the equivalent of putting a shop in the middle of a forest and hoping customers will just drop by…
There are several strategies you can use to grow your business online but the most effective by far is getting found online when people search for what your business provides, we call this SEO.
What is SEO?
Search Engine Optimisation (SEO) is the process of increasing the quality and quantity of traffic to your website which is not paid for ie organic traffic, by improving your positioning in search results relevant to your business.
Simply put SEO is the art of making sure your business organically ranks well for your key search terms AND motivates searchers to click through to your website.
It’s about getting the right visitors as well as more of them! Being relevant is key.