Strategy
Getting clear on keywords and what we want to rank for is a good place to start, then mapping an action plan to make that happen.
With the Grow My Business SEO Accelerator, you can.
Very simply, Search Engine Optimisation (SEO) is how you get found online by the people who need your services or products.
We optimise your website so that Google and other search engines can see very clearly what you offer and what search terms your website is optimised for. How relevant search engines think you are for a search, the higher they will rank you. Ultimately it comes down to how good a match your website is to what the user is searching for.
It's all a bit of an art form in the ever-changing online world. However we believe it comes down to a simple structured process, no magic wands just best practices done exceedingly well.
Our ultimate goal is to rank your business well for your key search terms, motivate your ideal customers to click through to your website, convert them into paying customers AND grow your revenue!
It all starts with strategy and getting clear on the keywords, based on how actual people use your website, not just positioning for algorithms. We set goals aligned with your business goals.
Setting optimisation goals and objectives/ targets of what we want to achieve, creating our ideal keywords in alignment with your audience. (no point getting lots of traffic to not take action!)
All pages, blogs and key products are reviewed and optimised. This includes checking all links, setting your on-page hierarchy, internal links, metadata, alt tags etc. PLUS Mobile optimisation for SEO, speed testing and broken link checking.
What we do each month to boost your SEO
We don't bamboozle, over-promise, or use complicated tech speak (ok this one is a work in progress). We keep it simple, focusing on attracting the right people to your business and getting them to take action. Here's how we do that
Getting clear on keywords and what we want to rank for is a good place to start, then mapping an action plan to make that happen.
Make sure all the tech stuff under the hood is ready for search engines and the website is running optimally.
Remember relevance? We can't rank for anything we don't talk about on the page. This is also where we set up the content that will actually show up in a search.
The SEO "stuff" that happens off-site such as backlinks, social media etc.
Back to relevance, we add supporting content such as landing pages and blog content all focussed on telling Google that should choose you!
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